NIL-READY ACCELERATOR

Tired of feeling lost about NIL, guessing what brands want, and getting no deals?

At NIL-Ready, we help high school and college athletes stop leaving money on the table and start turning their content into consistent income with confidence, strategy, and support.

For too long, athletes were told to just post more without learning how to profit from their brand. It’s time to take control, build your brand, and own your future.

It’s true. Athletes have been misled.

We’ve been taught that building a personal brand means having a million followers, posting nonstop, and hoping a brand magically reaches out.

Meanwhile, athletes with real talent are missing out on real money because no one ever taught them how to play this game.

It’s just plain wrong.

Your value isn’t tied to your follower count. Your ability to land deals doesn’t come from being “famous.” The truth? Brands care about connection, consistency, and content that converts. We teach you how to create exactly that.

It’s also why athletes stay stuck.

You keep posting. You tag brands. You wait. And every day that passes, your value is increasing but your bank account isn’t. That ends here.

Cue the frustration, burnout, and lost opportunities.

Trying to figure this out on your own is exhausting, and no one should expect you to know how to negotiate, pitch, or package your brand without guidance. That’s our job. And we’re really good at it.

News flash. It wasn’t YOU. It was the system.

So why do athletes keep getting overlooked, underpaid, or used while brands win big? Because the system was never built to benefit you.

They need athletes to stay confused, to keep guessing, and to not know our power.

And we do. But it’s time for things to change.

It’s time to build your brand on purpose with strategy, mentorship, and a system that’s built to make you money, not just noise. Because when you’re in control, you’re not chasing NIL deals… you’re attracting them.

OUR MISSION

To empower 1 million athletes build brands they can monetize so when the game ends, they have something to fall back on, not something to fall into. This is about legacy. This is about identity. This is about financial freedom and ownership beyond the sport. We’re building an entire ecosystem not just for NIL, but for entrepreneurship, leadership, and long-term career development.

What is NIL-Ready Accelerator?

The NIL-Ready Accelerator is a hands-on program led by Dr. Santia Deck, pro athlete, entrepreneur, and the first female athlete to own a shoe company. With a team of brand strategists, NIL creators, and mentors, she helps student-athletes build personal brands that get noticed, sponsored, and paid. This step-by-step system shows you how to leverage your platform on and off the field.

Proven Impact from Our Beta Cohort

145,645+

Total Views on content created by our athletes.

5,773+

Total Likes across their NIL posts.

249+

Shares driving organic reach for their content.

3–5

NIL Deals Secured per Athlete

100%

of athletes built their first professional Press Kit

Santia has worked with major brands like Nike, Hulu, Body Armor, Under Armour, and the NFL, and built a social following of over 1 million. But this isn’t about her. It’s about giving you the blueprint so you can stop guessing, start building, and create long-term impact. Because this is a personalized accelerator with coaching, audits, and deal support, we can only accept a small number of athletes per cohort. All applicants must apply first, and only those who are ready, committed, and coachable will be invited to join. If it’s not the right time, we’ll offer resources and support you can use to prepare for the next round.

Hey! I'm Santia

And I’ve been where you are…

I’m a former pro athlete, viral content creator, and entrepreneur but before all that, I was just a student-athlete trying to figure out how to turn my passion into something that could actually pay me.

Like so many others, I was broke in college, posting content, grinding hard, and hoping someone would notice.
But no one taught me how to turn that hustle into something sustainable. NIL wasn’t even legal back then.

All I kept thinking was: “Why isn’t anyone teaching us how to build our brand before the spotlight hits?”

So I taught myself.

Over time, I made history twice. First, by becoming the first female athlete to own a sneaker company. Then, by being offered the largest contract in women’s football history.

And I built a multi-million dollar brand from scratch without a manager, a fancy agency, or a blueprint. Just strategy, content, and consistency.

Along the way, I landed brand deals with companies like Nike, Hulu, AT&T, Body Armor, Under Armour, and more without a manager, a fancy agency, or a playbook.

Now I’m teaching the next generation of athletes what took me 10+ years to learn so you can do it in just a few weeks.

Because when you have the right tools, support, and strategy? You don’t just get NIL-ready. You get future ready.

And I want to teach you, too. Wherever you are in your journey high school, JUCO, NAIA, D2, or D1 there’s a place for you in the NIL-Ready Accelerator. You don’t need to wait for a miracle. You just need a game plan.

Message from Dr. Santia

Santia Deck pro athlete, entrepreneur, and the first female athlete to own a sneaker company shares the heart behind the NIL-Ready Accelerator and how she’s redefining what it means for athletes to take control of their brand, their income, and their future.

Whether you’re just starting out or already landing small NIL deals, Santia’s message will inspire you to think bigger, move smarter, and start building something that lasts far beyond the game.

The Three Questions You MUST Ask Before Choosing an NIL Program:

Is it built by someone who’s actually landed major brand deals?

Will it help you build long -term value beyond just one post or one deal?

Does it teach you skills you can use for the rest of your life?

About the

NIL-Ready Framework

The NIL-Ready Accelerator is a proven, personalized roadmap to help athletes go from confused to confident and from overlooked to NIL optimized.

Built by Dr. Santia Deck, the program combines:

Brand building strategy
Content creation that converts
Pitch templates, pricing guidance, and personal coaching
And a supportive athlete community

This isn’t a course you watch once. It’s a transformation that empowers you to take control of your brand, your voice, and your value both on and off the field. Because if you want different results, you need a different approach. And NIL-Ready is that different.

Trusted by Our Founding Athletes & Early Brand Partners

“It was great to see the level of professionalism and creativity displayed by these young athletes. They made great videos and content and took over the Oceanfoam feed for a week!”

— Zachary Quinn

Founder of OceanFoam

“It was so fun seeing all the posts from these athletes during their takeover! They brought such good energy, were super creative, and made the Oceanfoam feed feel fresh and authentic. Can’t wait to see what they’re up to next!”

— Paulina Reil

Ambassador Program Manager for OceanFoam

“This program is also helping me speak in my content more."

— Sage, ASU

@_princesage

“Hey Dr. Santia! I just wanted to thank you again for believing in Elijah and giving him a chance to be part of the NIL Accelerator. It’s been such a game changer for him!”

— Elijah’s Mom, Woodward Academy

@the.25th.factor

“Working with Dr. Santia was an extremely high level partnership experience. Her sports knowledge, professionalism and social media really shines through all of the athletes she works with in her NIL accelerator program. Looking forward to working with her and her select group of athletes again."

— Joaquin, Founder of Salt Athletic